This course will enable the students to develop and execute effective event communication strategies through practical application of media, technology, catering, and communication techniques.
Course |
Learning outcome (at course level) |
Learning and teaching strategies |
Assessment Strategies |
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Course Code |
Course title |
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25ETM 233 |
Project - Event Communicaction (Practical) |
CO30: Develop a report based on the effectiveness of various media platforms in event communication. CO31: Develop and deliver comprehensive and engaging presentations based on information technology to manage events effectively. CO32: Develop communication strategies for successful event execution CO33: Assess how celebrities, press releases, and media campaigns affect event engagement. CO34: Contribute effectively in course-specific interaction |
Approach in teaching: Interactive Lectures, Discussion, Tutorials, Reading assignments, Demonstration, Team teaching
Learning activities for the students: Self learning assignments, Effective questions, Giving tasks |
Continuous assessment test, Year end examinations, Quiz, tutorials, Assignments, Presentation, Individual and group projects |
Each student will be required to do Practical/Project Work/Training /Case studies/Exercises related to Media in event management, managing special events, Uses of information technology for events, catering as an event management tool, Communication for Successful Events, Types of Communication, Effective Communication Skills, Development of Soft Skills, Use of Celebrities, Use of Media in Communication, Press Release and Press Campaign, Event Bids and Proposals.
They will be required to prepare and submit a report file on the same for internal evaluation. Respective subject faculty would do internal/continuous assessment. At the semester end, a Panel of Examiners shall assess the work done in the Practical through the Report Files prepared by the candidates and by conducting a Viva Voce test.