Dr. Seema Singh Rathore

Designation:

Associate Professor

Address:

Dept. of Management Studies IIS (deemed to be University), Jaipur

Email:

seema.singh@iisuniv.ac.in

Educational Qualifications:

Degree	Institution	Year
Ph.D.	University of Rajsthan, Jaipur	2011
M.Phil.	University of Rajsthan, Jaipur	2007
PG	University of Rajsthan, Jaipur	2005
UG	Maharani College, Jaipur	2003

Career Profile:

Designation	Duration	Organisation
Associate Professor	July 2018	Deptt of HRM IIS (deemed to be University) Jaipur
Senior Asstt Prof	July 2017- June 2018	Deptt of HRM & IB,The IIS University, Jaipur
Head, Senior Asstt Prof	July 2015 - June 2017	Deptt of HRM & IB,The IIS University, Jaipur
Senior Asst Professor	July 2011- June2015	Department of HRM & IB, The IIS University , Jaipur
Add. Head, Asst Professor	July 2007- June 2011	Department of PG Studies of Commerce & Management, ICG, Jaipur
Lecturer	July2006-June 2007	Department of Business Studies, ICG Jaipur

Administrative Assignments:

-Head of the Department of HRM & IB, July 2015

- Add Head of the Department of HRM & IB since 2008 to June 2015

- Co-opt member of the Examiner’s selection committee of Dept of HRM &IB.

- Co-opt member of the Examiner’s selection committee of Dept Advertising & Brand Management .

- Member of Academic Council of The IIS University,Jaipur.

- Convener of BOS

- Asst-Coordinator of IQAC.

- Member of Grievance Appeal Committee

- Member of FEEDBACK MONITORING

- Member of ROTARACT

- Convener of DRC ( Management)

- Member of Reserach Promotion Committee

Areas of Interest / Specialization:

1. HRM 2. Management 3. Marketing

Subjects Taught:

At UG Level-

HRM
International Marketing Management
Human Resource Development

At PG Level-

Management
Marketing Management
Marketing Research
Human Resource Development
Compensation Management
International Marketing Management
Organization Behaviour

Research Guidance:

1. Supervision of Doctoral Thesis, under progress :

Name of candidate	Name of the Institution	Faculty	Date of Registration	Status of Thesis (Completed/ Pursuing)	Title	Year in which Ph.D. Awarded (if completed)	Name of Supervisor(s) (Along with designation and official address)
Arvind Sharma	The IIS University	Management	25.06.2012	Completed	Job Satisfaction (A comparative study of education sector in rajasthan )	Nov, 2014	Dr. Seema Singh Rathore, Sr Asstt, Prof ,The IIS University, Jaipur
Harsha Ankodia	The IIS University,Jaipur	Management	23.06.2012	Completed	A Critical Study of HR Practices in Selected NGOs (With Special Reference to NGOs in Rajasthan)	Feb 2015	Dr. Seema Singh Rathore, Sr Asstt, Prof ,The IIS University, Jaipur
Shikha Pareek	The IIS University, Jaipu	Management	10.06.2013	Completed	Non-Monetary Incentives on Employee Performance(With Special Reference to selected Banks in Rajasthan)	2016	Dr. Seema Singh Rathore, Sr Asstt, Prof ,The IIS University, Jaipur

Name of candidate

Faculty

Name of the Institution

Title

Supervisor/Co-supervisor

Date of Registration

Status – Submitted/Ongoing

Konika Sharma

Management

The IIS University,

Jaipur

Effectiveness of training programs in aviation industry of india

Dr. Seema Singh Rathore, Sr Asstt, Prof ,The IIS University, Jaipur

31.08.2016

Submitted

Priyanka Rathore{C}{C}

{C}{C}

Management

The IIS University,

Jaipur

Impact of talent management practices on employees productivity of selected luxury hotels in Rajasthan: An empirical analysis

Dr. Seema Singh Rathore, Sr Asstt, Prof ,The IIS University, Jaipur

30.08.2016

Submitted

Shradha Choudhary

Management

The IIS University,

Jaipur

Jobs stress and job satisfaction comparitive study of public and private sector healthcare employees in Rajasthan.

Dr. Seema Singh Rathore, Sr Asstt, Prof ,The IIS University, Jaipur

20.09.2016

Submitted

Pratibha Gupta

Management

The IIS University,

Jaipur

Tourist Satisfaction in Heritage Tourism ( A Comparative Study of Madhya Pradesh and Rajasthan Heritage destination)

Dr. Seema Singh Rathore, Sr Asstt, Prof ,The IIS University, Jaipur

14.09.2017

Ongoing

Shweta choudhary

Management

IIS (Deemed to be University)

Technological Changes in Education Sector:An Empirical Analysis on Selected School in Rajasthan

Dr Seema Singh Rathore Associate Professor

2018

Ongoing

Swati Sawhney

Management

The IIS University

Impact of Employee Stress on Job Performance: An Empirical Study on Selected IT Companies in Bangalore

Dr Seema Singh Rathore Associate Professor

2019

Ongoing

Seema Modi

Management

The IIS University

Impact of Service Quality on Customer Satisfaction and Customer Loyalty ( A Comparative Study on 5 Stars and 4 Star Hotels)

Dr Seema Singh Rathore Associate Professor

2019

Ongoing

Publications Profile:

1. Research papers published in Refereed/Peer Reviewed National Journals

S.No.

First Author

Co-authors

Title of Publication

Name of the Journal

Details of Journal

Impact Factory/ H Factor

URL (if any)

API Score

Status

National/ International/ University

Vol. (No.)

Page No.

Year

ISSN No.

Dr Seema Singh Rathore

Study of Factors Affecting Tourist Satisfaction at selected Heritage Destinations of Rajasthan

Heritage Journal

National

Vol 68

11143-11150

2020

0474-9030

Dr Seema Singh Rathore

An Empirical Study on impact of job stress on job satisfaction among doctors of selected government and private hospitals in Jaipur

International Journal of Research in Social Sciences

International

2018

2249-2496

Dr Seema Singh Rathore

Impact of Talent Management Practices on Morale:An Empirical Study on Luxury Hotels of Rajasthan

International Journal of Research in Social Sciences

International

2018

2249-2496

Dr Seema Singh Rathore

Retail Management: A case study on Reliance Industries

Inspira- Journal of Modern Management & Entreprenuership (JMME)

National

Vol 8

420-428

2018

2.3982{C}{C}

{C}{C}

Dr Seema Singh Rathore

Shikha Pareek

Incentives and Marketing of Higher Education

International Journal of New Technology and Research

International

Vol 4 issue 5

13-17

2016

2454-4116

1.09

Dr Seema Singh Rathore

Shikha Pareek

Incentives and Employees Performance

International Journal for Scientific Research and Development

International

Vol 4 issue 5

3439-3443

2016

2321-0613

2.39

Dr. Seema Singh Rathore

Effects of Training in NGOS

International Journal of Society and Humanities,Edition

International

Vol-5, No-1

2014

2319-2070

Dr. Seema Singh Rathore

Effect of gender type of school and socio-economic status on the acquisition of English as second language among secondary school learners

International journal of society and humanity

International

volume3

2013

2319-2070

Dr. Seema Singh Rathore

Employee Job Satisfaction: A Comparative Study of Public and Private Sector Universities in Rajasthan

Journal of Business and Management Tomorrow SPIRI

International

Vol.3 No.4

2013

2249-9962

Dr. Seema Singh Rathore

Agritourism: A Step Towards Sustainable Rural Development in India

National Conference on Sustainable Rural Development in India, The IIS University

Natioanl

Dr. Seema Singh Rathore

Green Marketing: An Environment Friendly Concept

Journal of Commerce and Management (The IIS University

National

2012

Dr Seema Singh Rathore

The scenario of retail market in India: an analysis

Journal of International repute by institute of management studies, Noida IMS Manthan

International

volume-VI issue II

pg 53

2011

0974-7141

Dr. Seema Singh Rathore

Micro finance

Economic Administration Review, Department of EAFM,UOR

National

Volume-I

2010

2. Participation as Paper/Poster Presenter :

S.No.	First Author	Co-authors	Name of the Conference	Name of the Organising Institution	Date(s)	Title of the paper presented	Oral/Poster	Status International/ National/ State/ Local
	Dr Seema Singh Rathore	Priyanka Rathore	70^th All India Commerce Conference of ICA	The IIS University	October 12-14, 2017	"A study on perception of generation Y towards Cashless Society"{C}{C} {C}{C} {C}{C} {C}{C}	Oral	National
	Dr Seema Singh Rathore	-	National Conference on GST	S.S. Jain Subodh P.G. College	24-25 Nov, 2017	A Comparative Study on application of GST in Service & manufacturing industry	Oral	National
	Dr Seema Singh Rathore		National Seminar on India’s Indigenous Development Model: Perspectives and Future Possibilities	Kanoria PG Mahila Mahavidyalaya Jaipur	25 Jan 2017	Sustainable Development: Renewable Resources & Technological Progress	Oral	National
	Dr Seema Singh Rathore	Priyanka Rathore	National Conference on Indian Business World: Challenges and Opportunities	The IIS University	3 Sep 2016	A Study of Worklife Balance Issues in Hotel Industry: Conceptual Framework	Oral	National
	Dr Seema Singh Rathore		The 11th Anniversary India- Japan International Conference BICON-2016	Biyani Group of Colleges and collaboration with JAIST	20-22 Oct 2016	Opportunities and challenges in Digital marketing	Oral	International
1	Seema Singh Rathore	Purnima Sharma	National conference on sustainable growth of business:Strategies and Challenges	The IIS University, Jaipur	16-17 Oct 2015	Impact of Consumers purchasing behavior towards online shopping( with reference to consumers of jaipur)	Oral	National
1	Seema Singh Rathore	Shikha Pareek	International Conference on Marketing (ICM)-2015 Contemporary Trends &Challenges Across the Globe	The IIS University, Jaipur	3-4 April 2015	Incentives and Marketing of Higher Education	oral	International
2	Meenakshi Sharma	Seema Singh Rathore	National Seminar on Women Empowerment and Inclusive Growth	Centre for Research,Innovation and Training (CRIT),The IIS University,Jaipur	13-14 March 2015	A Case Study on the Involvement of Women in Panchayati Raj Institution	Oral	National
1	Seema Singh Rathore	Meenakshi Sharma	National Conference on Emerging Dimensions of Tourism in India: Opportunities &Challenges	Commerce College,UOR, Jaipur	13-14 Feb 2015	Medical Tourism in India	Oral	National
2.	Seema S Rathore	Shikha Paeek	International Conference on small and medium enterprises in the global economy: opportunities and challenges	Poorima University, Jaipur	6-7 Feb 2015	Impact of Corporeal work environment on employee performance’,International Conference on small and medium enterprises in the global economy: opportunities and challenges	Oral	International
	Seema S Rathore		International Conference on Creativity and Innovation in Management of Business	Biyani College, Jaipur	16 oct 2014	Innovation in Banking Sector	Oral	International

S.No.	First Author	Co-authors	Name of the Conference	Name of the Organizing Institute	Date(s)	Title of the paper presented	Oral/Poster	Status National/ International/ University
	Priyanka Rathore	Dr Seema Singh Rathore	70th All India Commerce Conference of ICA	The IIS University	12-14 October 2017	A study on perception of generation Y towards Cashless Society	Oral	National
	Dr Seema Singh Rathore		National Conference on GST	S.S. Jain Subodh P.G. College	24-25 November 2017	A Comparative Study on application of GST in Service & manufacturing industry	Oral	National
1.	Seema Singh Rathore	Meenakshi sharma	National Conference on Emerging Dimensions of Tourism in India: Opportunities &Challenges	Commerce College ,Jaipur	13-14 Feb 2015	Customer Relationship Management in Tourism, National Conference on Emerging Dimensions of Tourism in India: Opportunities &Challenges	oral	National
2.	Seema S Rathore	Shikha Paeek	International Conference on small and medium enterprises in the global economy: opportunities and challenges	Poorima University,Jaipur	6-7 Feb 2015	Impact of Corporeal work environment on employee performance’,International Conference on small and medium enterprises in the global economy: opportunities and challenges	oral	International
3.	Seema S Rathore		International Conference on Creativity and Innovation in Management of Business	Bihani College, Jaipur	16 oct 2014	Innovation in Banking Sector’, International Conference on Creativity and Innovation in Management of Business

5	Dr Seema Singh Rathore	Harsha Ankodia	H R Conclave (Generation Y Employees – “The Future of Enterpreneurship”)	The IIS University, jaipur	23-24 Sep 2011	Generational Difference in educational (A comparative Study of Educational Policy between state Board and Central Board on Secondary Education )	Poster	National
6	Dr Seema singh Rathore		National Seminar on Role of the State in the Social Sector of the Economy	University Commerce College, Jaipur	26-27 Nov 2011	Growing Demand for skilled Labour in the social sector	oral	National
7	Dr Seema Singh Rathore		National Seminar on Value Added Tax	University Maharani College	14-15 Feb 2007	Value Added Tax”.	Oral	National
8	Dr Seema Singh rathore		Emerging Issues in Commerce and Finance	University Commerce College ,Jaipur	18 Jan 2006	Social Infrastructure	oral	National

Conference Organization:

Member of HR Conclave 2011, The IIS University,Jaipur.
Member of HR Conclave 2010, ICG ,Jaipur.
Organizing Secretary of National Conference on Sustainable Growth of Business : Strategies and Challenges 2015, The IIS University, Jaipur
Covener of Seminar on Post Budget Analysis-2105, The IIS University , Jaipur
Member of Workshop on “Microanalysis of Financial Statements”, The IIS University, Jaipur

Research Projects:

S. No	Principal Investigator/ Supervisor	Co-Investigator/ Name of Student	Title of Project	Name of the Funding Agency	Major/ Minor/ University/ Student project	Date of Sanction	Month	Year	Amount Sanctioned	Status (Ongoing/Completed)
	Dr Seema Singh Rathore	Pratibha Natani	A study on Employee Engagement Practices: With Special Reference to Reliance Jio	The IIS University	Student Project	Sep 2017	Sep	2017	4500	Completed
	Dr Seema Singh	Pragati Sharma	A study on perception of employees regarding Mergers and Acquisition in telecom sector: With Special Reference to MTS	The IIS University	Student Project	Sep 2017	Sep	2017	5000	Completed
	Dr Seema Singh Rathore	Tanvi Sharma	A study on blogging as a career option among students of The IIS University	The IIS University	Student Project	21	September	2016	5000	Completed
1.	Seema Singh Rathore	Neetu Agarwal	A Study of Participation of Co-Curricular Activities & Academic Parformance	CRIT, IISU	Student project	25	August	2015	3000	Completed
	Dr Seema Singh Rathore	Pratibha Natani	A study on Employee Engagement Practices: With Special Reference to Reliance Jio	IISU	Minor Student Project	Sep 2017	Sep	2017	4500	Completed
	Dr Seema Singh Rathore	Pragati Sharma	A study on perception of employees regarding Mergers and Acquisition in telecom sector: With Special Reference to MTS	IISU	Minor Student Project	Sep 2018	Sep	2017	5000	Completed
	Dr Seema Singh Rathore	Khushboo Jain	A Study on Employee Engagement in Tata Consultancy Services	IISU	Minor Student Project	3	Oct	2018	2500	Completed
	Dr Seema Singh Rathore	Mahak Raswant	Impact of Social Marketing campaigns on the buying behavior of consumers	IISU	Minor Student Project	3	Oct	2018	2500	Completed
	Dr Seema Singh Rathore	Prachi Kothari	A Study on factors affecting the buying behavior of Generation Z and its impact on Purchase Decision towards Chinese Mobile Phones in Jaipur	IISU	Minor Student Project	Oct 2019	Oct	2019	1500	Completed
	Dr Seema Singh Rathore	Urmil Jeswail	Factors Affecting Consumer Perception towards Choice Fast Food: a Case of International Franchise Outlets in Jaipur City	IISU	Minor Student Project	Oct 2019	Oct	2019	1500	Completed

Association With Professional Bodies:

Memberships- AII India Commerce Association (Lifetime)

Rajasthan RashtraBhashaPracharSamiti ( LifeTime)

Consultancy Areas:

Human Resource Management and Marketing

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